Aston Villa ecommerce website. Increasing sales & users through mobile ecommerce

Client:
Aston Villa Football Club

Industry:
Professional sport

Duration:
2 months

Aston Villa Football Club, commonly referred to as Villa, is a professional football club based in Aston, Birmingham, England. The club, founded in 1874, competes in the Premier League, the top tier of the English football league system. Taking the desktop website and making it mobile friendly.

Discovering functionality

We wanted to show as much content as possible on the screen and not be constrained with a bootstrap grid with fixed media query widths. We felt this would offer a better experience to users and provide a professional solution that the client was expecting.

Process - property development

Product category page

We Kept the header small enough so promotional content could be still be visible on smaller devices, but allowing users to access the same functionality as the desktop site was a real challenge. As the screen reduced in size I moved the content behind 3 tabs, which when clicked allowed access to that functionality.

Solace elearning platform
Solace elearning platform
Solace elearning platform
Solace elearning platform

Product category page on a phone

We Kept the header small enough so promotional content could be still be visible on smaller devices, but allowing users to access the same functionality as the desktop site was a real challenge. As the screen reduced in size I moved the content behind 3 tabs, which when clicked allowed access to that functionality.

Football player
Aston Villa Tablet visual
Aston Villa Tablet visual
AVFC Badge