Berry's Jewellers ecommerce website, allowing customers to select the type of diamond using a filtered search.
Client:
Berry's Jewellers
Industry:
Retail
Duration:
3 months
Founded in 1897.
Berry's Jewellers required a diamond search tool for its customers. There was no way for customers to filter diamonds by Cut, Carat, Clarity and colour on their website.
I designed and built a attractive filter based tool that allowed customers to find the right diamond for them.
Diamond selector tool
Berry’s required a diamond selector and ring tools for their existing website. The functionality would allow users to search for a diamond and the select a ring mount for it to be fitted to.
Search results
The results page allowed the user to order the results against diamond grading options whilst showing enough information about the diamond to move onto the next step.
Diamond mount select tool
This page showed information on the diamond that had been selected. It also allowed the user to choose a mount, or a ring if they wanted.
Certain mounts were only available for the different diamond cuts. The tool then allowed the user to add the diamond, mount and ring to be packaged up as one bundle and added to the basket.
